4 Ways Restaurant Owners Can Increase Productivity

4 Ways Restaurant Owners Can Increase Productivity

As a restaurant owner, it is your goal to have your restaurant run smoothly and efficiently. One of the worst situations is to provide a terrible experience to customers and your employees because hey, they are your bread and butter! I have gathered a few productivity tips for restaurant owners out there. These tips are definitely something to think about when running a restaurant.

1. Integrated Online Ordering

Think about this scenario. Your employee receives a phone order at rush hour. The customer places the order and as your employee is about the run the card, the customer decides that they no longer want the 3 fried rice orders they just ordered. They want something else.  Geez. Now, your employee starts the order all over again. What a waste of time! Having an integrated online ordering system in your website cuts down on the back and forth and countless hours spent on the phone because your customers can place their order online by themselves. How cool is that?

2. Invest in Employee Training

Even though training can be pretty expensive, it is a great investment. I once heard on a podcast that “training provides a company full of leaders” and it is very true. In the restaurant industry, it is much less of a hassle to hire from within so you will be making a great investment molding employees for any management role that comes along. Training whether online or in person provides employees with better hospitality tools and individual growth so it really is a great investment. Do make sure to evaluate your training program to see what works and what doesn’t. A great resource I stumbled across for online training was Typsy.com. They provide short online courses on hospitality from experts.  Try it out!

3. Motivate and Empower Employees

Just a few minutes of a pep talk before a shift gives employees a great start to the day and keeps them efficient, knowledgeable and cheerful to guests throughout the day.

4. Show That You Care

Plain and simple – it goes a long way.

Well, that’s all I have today. Let me know some of the things you do in your restaurant to provide your employees and guests the awesome experiences.

Finding My Niche

Finding My Niche

For as long as I have been in the design field, I always designed for any industry that came my way. Until about 2 months ago, during an online business course I took with Marie Forleo, I decided to find my niche. Finding my niche was part of the first module in this course and it was one of the hardest things I have had to do with my business. The module was dedicated to finding your ICA – Ideal Customer Avatar so we could understand and get into the shoes of who we were doing business for. To tell you the truth, initially, I tried to get around it by saying I service “small business owners”… LOL… Absolute FAIL. My mentor quickly got me back on track and I decided to go with restaurants. Restaurants have always been a niche I have been interested in. It was always exciting to work with mouth watering pictures and feel the need for a great looking website. Niching is by far one of the best things I have done for my business. Here are a few pros and cons:

Pros

  1. Niching is great for advertising because it is easier and cheaper to target the right audience.
  2. Niching also allows you to learn the ins and outs for one industry in order to give the best possible product.
  3. It decreases the tedious and time-consuming research process that goes into tackling each design project. For the most part, you’ve already done the work and you know the needs and wants of the industry; you know what works and what doesn’t.

Cons

  1. It’s scary as hell! I say this because there is a risk involved since you are basically shrinking your customer pool.
  2. It really does take some time to get acquainted with your niche and penetrate into the industry.

What are your experiences with niching? Would love to hear your thoughts!

It’s been a minute 

It’s been a minute 

It’s been awhile since I posted something. Well that’s due to the fact that I’ve been making babies for the past three years lol! I have a beautiful 2 year old boy and a 7 month old girl. Yup! Anyways I’m back. There’s going to be a lot of restructuring here. ASBA is bringing on two talented people – ux designer and developer to the team and our main focus will be full branding development. This is very exciting for growth and a chance to work with friends. So that’s that for now. More posts to come. 🙂 

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